From our family to yours: Happy Holidays! No matter what holiday you celebrate, the entire Toy Photographers team wishes you well!

“Family Christmas Party” by Joseph Cowlishaw
 “The most wonderful time of the year” by Marco Zanconi

A little back story

In August, The LEGO Group sent out a brief soliciting an image to be used for their holiday card. Members of Toy Photographers, BrickCentral and StuckinPlastic were all asked to participate.

The image we’re looking for is a nostalgic, classic, charming winter Christmas scene where a LEGO Minifigure family has gathered to enjoy some quality time together. Perhaps they’re in front of a cosy fire building a Christmas themed LEGO set, or decorating the room with Christmas decorations. Or maybe they’re outside in the snow on a sledge or cutting down the family Christmas tree.

LEGO brief

With only five days to meet the deadline, needless to say not many people were able to participate. Both Joe and Marco rose to the occasion. We’re so pleased that Joe’s image was chosen by The LEGO Group! His image graced the holiday card sent to their employees worldwide. Congratulations, Joe!

From LEGO directly

We don’t often get feedback from LEGO directly on the images we submit to them. So when I saw the following quote from Scott Neillands, Associate Creative Director at the LEGO Agency, I knew I wanted to share it with you.

“We were looking for inspiration for this year’s LEGO Christmas card and discovered all the great Christmas-themed images that were already being created by the Toy Photography community. It just made so much sense to tap into what they were doing and use one of the great images for our Christmas card. I’m sure it won’t be the last time we’ll be working together with them.”

I’m so proud of Joe and Marco and all of our community members. We create some damn fine photographs of toys, and it’s nice to have that work recognized by The LEGO Group directly. Now that’s a holiday gift!

Happy Holidays and leg godt!

~ Shelly