Minifigure Gender distribution: 2017 update

A little over a year ago, I wrote up an analysis of gender distribution in LEGO® Minigures in the post friends era.  In the years since LEGO Friends had been released, there had been some positive trends towards an equal balance, after starting from a pretty low base line (around 11% in 2012) up to 30% in the Volcano Sub-theme of LEGO City in 2016.

LEGO ideas set: 21312 Women of NASA. Real Life STEM role models in LEGO form.

As well as supporting the regular themes, 2017 has been a big year for LEGO tying in with cinematic releases, with both inhouse and external IP.  By the end of the year, we will have seen a new Star Wars movie, Wonder Woman and Justice League movies, The LEGO Batman Movie and LEGO Ninjago Movie released. Continue reading Minifigure Gender distribution: 2017 update